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Mahomes Beats Messi in U.S. Popularity Despite Global Icon Status

NFL star tops local charts while Messi leads globally—Adidas campaign puts them head-to-head
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Mahomes Beats Messi in U.S. Popularity Despite Global Icon Status
Photo: Adidas News

Lionel Messi may be football legend worldwide but in the heart of America, NFL star Patrick Mahomes still reigns supreme.

Why's Mahomes More Popular Than Messi in the U.S?

Despite Messi’s move to Inter Miami and even his presence at the Super Bowl, American sports culture remains deeply loyal to football with Mahomes as its current poster boy.

According to Fox Sports, Mahomes continues to top U.S popularity charts despite Messi attracting over 1.5 billion viewers during the 2022 World cup final. It’s striking contrast that reflects the deep rooted influence of the NFL.

"Inside the U.S, nothing beats football" said Steve Covino on Fox Sports Radio

Reinforcing Mahomes dominance. Co host Rich Davis agreed but pointed to the rise of soccer among younger generations.

Cultural Identity vs Global Stardom

The NFL’s popularity stems from its strong cultural ties Friday night high school games, the college playoffs and the billion dollar Super Bowl spectacle.

Soccer while gaining ground, is still seen by many Americans as "foreign" Messi’s fame's undeniable but for now, Mahomes remains the face of U.S sports.

Adidas Campaign: Messi vs Mahomes

In recent Adidas ad, the 2 global icons face off in light hearted treadmill race. Their wives Antonela Roccuzzo & Brittany Mahomes kick things off while the superstars battle it out in contest of speed, energy and friendly rivalry.

Meanwhile Inter Miami began its Club World cup journey with goalless draw against Al Ahly. Their next clash comes on Thursday 19 June against FC Porto.

Khaled Hegazy

Khaled Hegazy |

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Journaliste sportif spécialisé dans la couverture du football et la création de contenu numérique, alliant expérience éditoriale et expertise des médias sociaux.

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